Introduction
Election of the President & Vice President
Primary Election
According to the United States Constitution, a presidential election is to be held once every fourth year. The process of electing a President and Vice-President begins long before Election Day. Candidates from both major and minor political parties and independent candidates begin to raise money and campaign at least one year in advance of the general presidential election. In order to officially represent a political party, a candidate must be nominated by that party.
This primary nomination process is a contest that often produces factions within political parties. These divisions impact the policy stances and agendas of the candidates running for nomination as they attempt to garner the support of party leaders and activists. The nominating process officially begins with the first state primaries and caucuses, which usually occur in the month of February of the election year. It is at these local events that voters are given their first chance to participate in electing the nation’s next President.
There are many factors that influence who will ultimately become the candidate for a party. The public’s perception of the candidates is influenced by such things as media reports, public opinion polls, candidate preference surveys, and advertising. These factors will help determine the perceived strengths and weaknesses of the candidates in the months leading up to the caucuses and primaries.
The spring of an election year is characterized by vigorous campaigning for primaries and caucuses all over the nation. This process reaches its crescendo at the national conventions of the political parties. Once at the national party conventions, the delegates from the states cast votes for the person who will represent the political party in the November general election. In order to secure a party’s nomination, a candidate must receive a majority of the votes from the delegates. It is not unusual for delegates to vote several times before one candidate secures the majority of the votes and officially becomes that party’s candidate for the election to determine the next President of the United States. The candidate for President then must choose a vice-presidential candidate. Generally, a running mate is chosen that will in some way balance the party’s ticket for the general election. This balance may be geographic (choosing a running mate that is very popular in one region where the Presidential candidate is not) or ideological (choosing a running mate with a different ideological framework than the presidential candidate), and the balance is intended to make the overall general election ticket of a political party acceptable to as wide a range of voters as possible.
If a President is running for re-election, this nomination process must be completed. Even if the President does not face any opposition from within his own political party, the national convention will still occur. The conventions are extravaganzas, full of pageantry and showmanship. They serve to help jump start the general election campaign for the presidential candidates.
General Election
The national conventions of the political parties are the culmination of the primary election process. Once the national conventions have been held, and the candidates from the political parties have been nominated and chosen, the presidential election begins in earnest as a contest between the candidates from the political parties. Any divisions or factions that have surfaced within a political party up to the nomination process tend to be set aside and the entire party becomes unified behind its candidate and begins to work to get that person elected.Some people choose to run for president without being affiliated with a political party. Such independent candidates need not concern themselves with getting nominated by a party, but must meet other requirements. For example, such candidates are required to collect a large number of signatures to support their nominations. The sources of funding used by independent candidates comes from personal funds and loans as well as fundraising campaigns.
An independent candidate for President must file a declaration of candidacy and a certification of the candidate's selection for vice president with the secretary of state prior to circulation of the candidate's nominating petitions. The candidate and the candidate's selection for vice president must sign the certification before it is filed. No petition or certificate of nomination may be circulated prior to the first day of January of the year in which the election will be held. Once the required number of signatures is received by the person, s/he is able to run in the general election.
The candidates campaign right up until Election Day, when the nation finally votes for its President. The candidates travel throughout the country, making public appearance and giving speeches. The parties and the candidates use media advertising, direct mailings, telephone campaigns, and other means to persuade the voters to choose one candidate over the other(s). Often, these measures also serve to point out the weaknesses of the candidates from the other parties involved in the general election.
In this national presidential election, every citizen of legal age (who has taken the steps necessary in his/her state to meet the voting requirements, such as registering to vote) has an opportunity to vote. However, the President is not chosen by direct popular vote. The Constitution requires that a process known as the Electoral College ultimately decides who will win the general election.