Students Abroad Public Affairs Campaign

Early March 2008, Bureau of Consular Affairs launched a public affairs campaign called "Students Abroad" that targets American citizen college students and young people studying and traveling internationally.  The campaign promotes safe, smart travel to college students and spring-breakers.  The campaign centers on a new website, http://studentsabroad.state.gov, which offers college students a one-stop reference for international travel. Featuring a vibrant design aimed at catching the eye of students, the website offers flyers called "go guides" that students and universities can download, as well as a travel wallet card.  The campaign's slogan "go from here" signals that Students Abroad should be the first stop on a student's trip.